A new empowerment paradigm: EED beats B-BBEE

EED would instead incentivise firms to act in a manner that contributes to the upliftment of society, particularly its most vulnerable, and to addressing the key chokeholds on socio-economic mobility. It adopts a four-point focus to achieve this. These are the four ‘es’: economic growth; excellence in education; increased employment; and the promotion of entrepreneurship.